INTRODUCTIONThe advent of multidirectional real-time video streaming opens a new chapter in consumer marketing with support for a much simpler, better performing approach to targeted advertising and a much broader palette of personalized promotional techniques. Ad targeting has already become a driving force behind monetization of live-streamed video services. And marketers are finding ever more ways to generate sales through interactive shopping videos, messaging overlays, purchasing or information-request prompts on second screens, and other methods. But while personalized advertising and these other techniques are much more effectively applied utilizing IP technology than they were with legacy TV, they’re encumbered…

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Introduction Experience Delivery Networks, or XDNs, function similarly to CDNs, but better. XDNs make it possible to deliver synchronized video content to and from clients across the world. This facilitates use cases that include, but are not limited to monitoring, auctions, game and races, watch parties, video conferencing, online learning and interactive events with large audiences. XDN allows for content creators to deliver real-time live video streaming experiences for countless use cases across industries. Its main features include: End-to-end latency below 500ms,Scalability across regions and cloud platforms with ability to support on-premise data centers,Resiliency against node failures through…

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Amid much recent commentary about what’s meant by Metaverse as a description of the next phase in cyber evolution, one thing is clear: Whatever your preferred definition might be, there will be no transition to life in the Metaverse without a network infrastructure optimized for video-infused interactivity at the speed of thought over any distance, at any scale. This might sound like a stipulation that puts the Metaverse well off in the future. But the truth is the role Metaverse-enabling networking is already playing in a vast number of use cases is solid confirmation that we’ve entered the…

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INTRODUCTION Video surveillance is undergoing a major transformation in multiple market segments worldwide as system operators discover they now have the ability to leverage real-time visibility into unfolding events across multiple points of observation. Faster, smarter reactions to developments become the norm when it’s possible to analyze, often with the help of AI-assisted intelligence, tightly synchronized high-resolution camera feeds aggregated in real time from all locations relevant to momentary dynamics. This can be done whether cameras are positioned terrestrially, off shore, under water, on drones, or in smartphones carried by field personnel. In fact, real-time streaming is even coming…

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Miss Arin Sime's WebRTC Ventures Webinar featuring Red5 Pro's CEO, Chris Allen? Catch it on video and don't miss a moment as Chris and Arin discuss Red5 Pro's powerful new open source WebRTC-based, multidirectional architecture called the Experience Delivery Network, or XDN. Technical creators who build live streaming apps face some current dilemmas that no one wants to see carried into the Metaverse: Latency in traditional streaming is an issue. Any streaming that takes over 400 ms is simply too long, the moment is lost in asynchronous history, never to be repeated. Scaling to millions, or in some cases even…

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As the surging popularity of esports opens new opportunities for game producers, their success in an increasingly competitive environment depends on finding a way to deliver feature-rich interactive services in real time without relying on third-party outlets. This new direction in esports operations has been mapped by Riot Games and a handful of other major game producers who have gone to extraordinary lengths to create network infrastructures capable of fulfilling such ambitions. But the opportunity to maximize returns from esports isn’t limited to the providers with the deepest pockets. All the networking capabilities essential to competing in this rapidly…

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With the virtualization of healthcare appointments over the past year, telemedicine has become popular as a low-risk, easy alternative to in-person medical consultations. Telemedicine applications allow medical professionals to meet with, diagnose, and treat patients remotely. If you are tasked with developing a telemedicine application, you probably know this already. Feel free to jump to our first suggestion to get started. If telemedicine is new to you, note that telemedicine is a subset of telehealth. Telemedicine covers remote clinical services, such as patient consultations, while telehealth includes both clinical and non-clinical medical services such as training, education, and administrative work.…

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With market demand driving the flow of real-time video traffic ever higher, the need to minimize cloud-to-Internet egress charges imposed by infrastructure-as-a-service (IaaS) providers has become a top priority for anyone engaged in satisfying that demand. Such charges, which apply to all types of video and other data transiting from the cloud to end users, haven’t necessarily been top of mind in the early phases of market segment transitions to real-time video communications. But with video-based interactivity among dispersed users becoming a major factor in employment, education, social life, and live entertainment, providers of the services and applications supporting…

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Summer is still heating up in the Northern hemisphere, and it’s hot. We here at Red5 Pro have been busy preparing our 9.1.0 product release with a few new features. There’s one in particular that we’re very excited about, and we think you might like it: it’s the dawning of ad insertion. Our Interstitial Media Insertion feature, along with a partner’s API and a little integration, lets you pull in ads and other content right into your video streams. It’s ready for you to build, or contact us to implement it for…

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Vonage Video API, formerly and still affectionately known as TokBox, is a father figure of sorts for the streaming video age. TokBox has been around since 2007, has seen several iterations and innovations, and is still quite reliable today for live streaming video. Their basic functionality and fast setup time makes TokBox ideal for establishing multiple video connection points for all kinds of events. Like other video services, TokBox has its own special drawbacks, particularly with scaling costs and customization. They charge by the minute per stream. So as you gain more users, beware of the cost of growth: multistreaming…

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Let’s face it—virtual events can be draining. At this point, most of us have probably heard of “Zoom fatigue,” a term describing the burnout caused by an increase of online communication throughout the pandemic. Between technical difficulties and lack of social interaction, the practice of being constantly online is, at times, exhausting—that is, if it’s not handled properly. There are many pros of digital and hybrid events, particularly increased accessibility. The challenge is not just to reach a wider audience, but also to keep that audience engaged. Trade shows, in particular, struggle with transitioning to virtual…

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Agora is a useful CPaaS company for voice and video chat, messaging, and interactive live streaming. They can scale from one to many with sub-second latency, and they have a customizable user interface with plenty of APIs to keep developers busy embedding audio and video call features into communications systems. They support industries from social media, online dating, mobile gaming, e-commerce, and telehealth. Agora’s WebRTC-enabled Real-Time Engagement PaaS runs on their proprietary Internet network set up in 200 worldwide datacenters. Agora offers well-built, fully functional multiple SDKs and they are good at point-to-point communication. Like any service, Agora has…

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SDK Release 9.0.0

Fresh out of the Red5 Pro test kitchen, and of course on the heels of our recent server release, comes the SDK release 9.0.0 for iOS and Android operating platforms. This release includes some goodies like an improvement for headphone usage, in iOS, locally saved streams can now be saved to the app bundle, no longer a device’s photo/video gallery so files can be uploaded for post processing, then removed from temporary local storage by the app, some UI bug fixes, and a few other treats to check out below. SDK 9.0.0iOS SDK Release…

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News and research reports documenting how the business world is approaching operations in a post-pandemic world leave no doubt that hybrid combinations of on-site and remote work schedules are taking hold worldwide. But it remains to be seen whether businesses will have access to the tools and infrastructure that are essential to getting full value out of operating in this new environment. Notwithstanding the nearly universal shift to remote work schedules during the pandemic, support for efficient and effective adoption of hybrid work strategies is still in a rudimentary stage of development. The limitations common to current solutions built on…

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As we roll deeper into 2021, hybrid events have become more and more popular due to easing Covid restrictions. Events that were once in person had to become virtual last year to simply survive. Now organizations are mixing it up and offering the same event both live in person, and virtually. Hybrid events are poised to become the new normal as companies and organizations look for ways to save money after 2020. These events signal less travel for fewer employees, smaller venue space needed to accommodate smaller crowds, and fewer hotel accommodations as well. Where host companies and organizations can…

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Due to COVID-19, remote learning has risen to the forefront of education within the past year, and it looks like it’s here to stay. Whether remote learning is used as an optional alternative to in-person classes, or as a full-time learning experience, students around the world can use virtual classroom software to get the most out of their education while staying at home or traveling. Prioritize Low latencyThe best online learning experiences occur when it feels like all class members are communicating in the same room. Low-latency streaming is important for virtual classroom software because it gives students the…

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The pandemic-accelerated shift to pervasive reliance on cloud-based video communications has transformed the outlook for communications platforms-as-a-service (CPaaS) providers who want to seize new opportunities within and beyond their core business markets. This new perspective stems from the fact that it’s now possible to implement video-based communications that go far beyond the capabilities of the typical CPaaS approach to video conferencing. The question is whether and to what extent CPaaS companies want to leverage these new capabilities now that video connectivity is reshaping society’s approaches to making a living, getting an education, maintaining healthcare, social networking and much…

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Server Release 9.0.0

What time is it? It’s time for the Red5 Pro Server Release 9.0.0! It’s a focused, concentrated release, so we’re throwing a mini party, not quite a rager, but we’re excited! Our newest server release introduces support for running Red5 Pro with JDK 11 on the most current iterations of Ubuntu (20.04 LTS), and Windows (2019 Server. Server Release 9.0.0 includes all previous Red5 Pro Server releases, and now autoscale-runs with the latest MySQL 8.0. Please note that with this server release, we have stopped supporting PostGreSQL. If you’re…

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A post-pandemic shift by B2B conferences and trade shows worldwide to hybrid combinations of in-person and virtual events represents a major opportunity for developers of platforms that can support video-rich interactions in real time. While virtualization of conventions and other business events became the norm when Covid-19 hit, the webinar and full-blown trade show platforms companies rushed into service were, by and large, a far cry from what the market needs if there’s going to be an ongoing role for digital. This was evident in the results of many studies tracking responses to virtual event platforms. For example, the…

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When you think of the term “hybrid,” what comes to mind? A car? A dog? The post-Covid era has given rise to a new normal, with easing restrictions, yet we still, and may not ever, experience daily life as we once did. But that’s ok. Necessity drives invention, and in the case of hybrids, the concept of the hybrid event hits the motherlode. What’s a hybrid event? A hybrid event is an event such as a conference or summit, a concert, a sporting event, or an auction, that has something for everyone. A hybrid event takes place both…

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Support for real-time interactive video streaming in any configuration at any scale and any distance is proving to be invaluable to ever more applications tied to military and space operations. Security requirements obscure much of this activity. But there’s enough that can be said to make clear that performance meeting military-caliber standards is now a viable option for any business, institution or government entity in need of one-to-many, many-to-one or many-to-many video solutions, no matter what the application might be. Suppliers named here all have in common the fact that they’re providing government defense and space agencies solutions…

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When it comes to choosing WebRTC vs HLS, which protocol delivers the best live streaming experience? Making the correct decision is imperative since the protocol determines how quickly the encoded video data will be transported across an internet connection. WebRTC is a better choice. If that's all you wanted to know then feel free to stop reading and go build your live streaming application using WebRTC. However, if you want to know why it's the best choice — we're betting you do — then read on. After further analysis, the fact checkers at Red5 Pro have come up with five major factors…

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Where there's any kind of competition, there's gambling. People have been placing bets on races, competitions, games, and sports of all sizes and speeds — even competitive walking. The great- great-grandfather of all sporting events — the Olympics — even had people betting on them, from their ancient beginning all the way to today. Gambling used to be more limited insofar as you needed to be at a casino or racetrack to hand your bet to a bookie. Advancements with the internet have opened up the path to virtual casinos and arenas. Although Europe, Asia, and other areas have been open to online…

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Consumers’ exposure to multi-viewing experiences is raising the bar for providers of live-streamed sports, esports, music performances and other events who want to attract viewers by delivering services that look nothing like broadcast TV. Maturing technologies along two tracks are finally antiquating the one-view status quo: one approach allows viewers to choose from multiple camera feeds as they watch; the other enables them to look at whatever they choose across a seamlessly captured 3600 panoramic view, in some cases requiring use of virtual reality (VR) head-mounted devices (HMDs) but in many not.     Presently, commercial momentum centers around the former. While…

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