The pandemic-accelerated shift to pervasive reliance on cloud-based video communications has transformed the outlook for communications platforms-as-a-service (CPaaS) providers who want to seize new opportunities within and beyond their core business markets. This new perspective stems from the fact that it’s now possible to implement video-based communications that go far beyond the capabilities of the typical CPaaS approach to video conferencing. The question is whether and to what extent CPaaS companies want to leverage these new capabilities now that video connectivity is reshaping society’s approaches to making a living, getting an education, maintaining healthcare, social networking and much…
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