XDN Technology Ignites a New Future for Targeted Advertising and Much Else
Real-Time Video Commerce Lifts Constraints on Performance and Innovation with Every Approach to Personalized Marketing
The advent of multidirectional real-time video streaming with experience delivery network (XDN) technology opens a new chapter in consumer marketing. As compared to traditional content delivery network (CDN) infrastructure, XDNs perform better and offer a simpler approach to targeted advertising with a much broader palette of personalized promotional techniques.
This white paper outlines the many benefits and solutions offered by XDNs including:
- Disruptive Shifts in Advertising with High-Value Video Content
- The Growing Role of Advertising in OTT Monetization
- Social Drivers toward Real-Time Video Interactions
- Overcoming Latency Issues
- Expansion of Ecommerce for Real-Time Video
- Livestream Shopping
- Multiple Approaches to Personalized Messaging
- Overlays and In-Stream Displays
- A Better Approach to Second-Screen Marketing
- How XDN Technology Enables Personalized Marketing
- The Multidirectional Real-Time Streaming Architecture
- Multicloud Scaling
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